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The Historic Centre of Salvador da Bahia, frequently called the Pelourinho, is extremely rich in historical monuments dating from the 17th through the 19th centuries. Salvador was the first colonial capital of Brazil and the city is one of the oldest in the New World (founded in 1549 by Portuguese settlers). It was also the first slave market on the continent, with slaves arriving to work on the sugar plantations.
Nicknamed "Pelô" by residents, this area is in the older part of the upper city, or Cidade Alta, of Salvador. It ecompasses several blocks around the triangular Largo, and it is the location for music, dining and nightlife. In the 1990's, a major restoration effort resulted in making the area a highly desirable tourist attraction.
Pelourinho has a place on the national historic register and was named a world cultural centery by UNESCO in 1985. Easily walkable, Pelo has something to see along every street, including churches, cafes, restaurants, shops and the pastel-hued buildings. Police patrol the area to ensure safety.
Source: Historic Centre (Salvador, Bahia) - Wikipedia